#CoColombian cannabis moves toward value-added products

Colombia as a country, along with much of the region, has been dubbed by haters on numerous occasions a “banana republic”. In 2021, that misnomer is getting pretty old and ignores current realities of the situation here.

What makes Colombia different is what makes it stand out from the rest of the region as a country is especially true of its budding cannabis industry. Right now, Colombian cannabis is becoming more and more focused on value-added product, and no longer depends wholly on raw material export to make its business model work.

CBD and other oils: high quality, low price

I’ve already written about Colombia’s huge edge over the rest of the world in terms of getting good quality hemp out of the ground at a very competitive price, while doing so in a sustainable manner. I’ve also written another brief article summarizing the extraction process that takes place in the labs of many Colombian cannabis companies at the forefront of the industry.

This extraction process is especially important in my opinion for Colombian companies to own on every level. This is part of what can and will make a Colombian cannabis company great, for many reasons.

Send a message to the planet

If Colombian companies are capable of producing a wide array of finished cannabis products, for themselves and for other companies in the industry, they are sending a loud and clear message to the rest of the planet.

What they are saying, in essence, is that they are not just mere exporters of raw products, as you would expect to find in a “banana republic”. They are stating in bold terms that they are capable of quality at scale all throughout the value chain.

I sincerely hope that this helps people realize that Colombia has the expertise and the human capital, as well as the infrastructure, to produce excellent value-added products for the world to consume, in and out of the cannabis industry.